Online shops that fit your product range and your processes

We often end up with Shopify, because it lets you start quickly, run reliably and connect easily. It is not a foregone conclusion, though: if your product range, pricing logic or processes suit another system better, we say so before we quote. What matters is that you will still want to run the shop in three years and that the running costs for licences, apps and maintenance stay realistic.

We look at four things: the product range with its variants and attributes, the data sources in PIM, ERP or inventory management, the ordering process through to the invoice, and the requirements for further countries or B2B customers. That shows which system will carry the load, what has to be built individually and where the limits are. We name those limits openly instead of discovering them mid-project.

Yes, as long as its structure and quality allow it. In practice the existing data is the most demanding part of a migration: variants are built inconsistently, attributes are missing, images come in different sizes. We review the data beforehand, define the mappings and clean up where it is worth doing. The import then runs automatically and repeatably, not as a one-off manual exercise.

Yes, and that is usually the more important part. After go-live, real user data shows where purchases are abandoned: search, variants, shipping costs, payment or loading time. We optimise exactly there, take care of data maintenance and updates, and support further product ranges, dealer areas or markets when they come up.